Rocket Companies Inc. announced Monday it will buy the personal finance app Truebill for $1.275 billion in cash. “This allows us to complete this important component of our platform,” Rocket Companies CEO Jay Farner said on CNBC’s “Squawk On The Street.” Truebill will allow Rocket Companies to keep people engaged with the company’s funnel even when they are not in need of mortgage assistance, according to Farner. What to Know Truebill is a membership-based financial services app that aims to help its users with budgeting, subscription management, bill payments, and more. The company doubled in size from 2020 to 2021 and has a younger target audience who will eventually be looking to purchase homes. This made Truebill an attractive acquisition target for Rocket Companies. Why It’s Important “Seventy percent of their clients don’t have a home today … so imagine, you’ve got all of your data in Truebill and you are saving money each and every month and …