While the pandemic has caused thousands of small businesses to temporarily close or shutter for good, the disappearance of the corner coffee shop means more than lost wages. It also represents a collective loss of creativity. Researchers have shown how creative thinking can be cultivated by simple habits such as exercise, sleep, and reading. But another catalyst is unplanned interactions with close friends, casual acquaintances, and complete strangers. With the closure of coffee shops—not to mention places like bars, libraries, gyms, and museums—these opportunities vanish. Of course, not all chance meetings result in brilliant ideas. Yet, as we bounce from place to place, each brief social encounter plants a small seed that can gel into a new idea or inspiration. By missing out on chance meetings and observations that nudge our curiosity and jolt “a-ha!” moments, new ideas, big and small, go undiscovered. It’s Not the Caffeine, It’s the People Famous artists, novelists, and …