Linda Yaccarino, Twitter’s new CEO in about six weeks, has had decades of experience with the advertising industry and has a position at the World Economic Forum (WEF).
Billionaire Elon Musk, who has been running Twitter since he bought it last fall, said he is “excited” to welcome Yaccarino to the post, adding that she “will focus primarily on business operations” while he will “focus on product design & new technology.”
Yaccarino graduated from Pennsylvania State University in 1985. She lives in Sea Cliff, New York, with her husband, Claude Madrazo. They have two children, Christian and Matthew.
Extensive Advertising Background
Yaccarino, 60, has a wealth of relationships with top chief marketing officers and other advertising executives, which can potentially benefit Twitter as it tries to reverse a plunge of billions of dollars in ad revenue since Musk’s takeover….