Twitter announced an upgrade to its subscription verification model for businesses on Monday, providing a new way for companies and brands to distinguish themselves and their affiliates on the platform.
Companies on the social network will now be displayed with a square profile image and a golden checkmark beside their name if they are subscribed to Twitter Blue for Business.
Key affiliated individuals of those companies or brands will also feature the company’s square profile photo as a small badge beside their names, but those individuals will retain the long-standing circular profile picture. Today, we’re rolling out Twitter Blue for Business, a new program that lets businesses distinguish their brands and key employees on Twitter. These accounts will show a square company badge next to their display names. pic.twitter.com/d6sNPqFNnY…