Tag: Business Columnists

The 4 Fears That Are the Other Pandemic in Business

By Héctor Romero Sánchez Primo In principle, when we feel fear, this emotion is very useful when it comes to escaping from dangers or potential risks. However, we must not forget that it is also a barrier that blocks us emotionally and prevents us (on many occasions) from meeting our goals. Like, for example, to…


Use These 2 Strategies to Unlock Your Greatest Leadership Potential

By Sabrina Philipp The hot and cold approach to growth as a leader is not sustainable and leads to burnout. Successful leaders understand the key to accomplishing their goals, and living a rich life happens through consistently doing the personal-growth work. The idea behind what personal development represents should be more than a social-media meme. Successful…


How Does Big Data Affect Your Content Marketing Strategy?

Content marketing has become increasingly common nowadays. Brands today understand that their consumers want something more from businesses—they want value and engagement. A great way to do that is by creating and publishing various forms of content. But how can we be sure that the content we are creating will interest our viewers? The digital…


5 Simple Steps to Never Getting Burned out Again (#5 Will Change Your Life)

By Brad Hart Most of my friends are entrepreneurs or want to be. They wear “busy” like a badge of honor, and talk with pride about how little sleep they get, how much coffee they drink, and how many days a week they work. They work hard and play hard, partying through the weekend—only to…


The Simple Lesson From Mahatma Gandhi That Can Teach All Entrepreneur How to Prioritize

By Aytekin Tank In India, Mahatma Gandhi is known as the Father of the Nation. He was hands-down one of the most influential leaders of the 20th century. And he was, unsurprisingly, an extremely busy man. But every day, he walked nearly 18 kilometers (that’s about 11.2 miles). He wrote countless letters. He carved out…


Tips to Create a Good Slogan

By Entrepreneur Staff Within the marketing tools, the slogan is one of the most powerful, as it helps to increase the levels of recall in consumers and differentiate yourself from the competition. Its origin comes from a Scottish Gaelic word that means ” battle cry.” For a slogan to be successful, you must be clear that it…


Think It’s Too Early to Strategize for Holiday Ecommerce Sales? Think Again.

By Jessica Wong The expression “Christmas in July” is more than just a throwaway remark when it comes to getting ready for a successful ecommerce holiday season. While July has come and gone, early preparation remains key to outstanding holiday sales. Brick-and-mortar businesses may be dusting off holiday decorations and changing playlists, but online businesses need to…


The Secret Behind the Best Steve Jobs Speech: Why Does It Work so Well?

By Francisco García Pimentel What makes a speech effective, powerful, and inspiring? We start with one of the great modern ones: Steve Jobs, founder of Apple and Pixar, communication genius, geek guru, and turtleneck enthusiast. Despite the fact that its product introductions are legendary in their own right (the iPod in 2004 broke three different industries), Stanford’s commencement…


How High-Yield CEOs Build a Schedule to Maximize Efficiency

By Steven Nelick You may have heard the saying that it isn’t time management we have trouble with—it’s choice management. We all have the same amount of time in a day. So if we aren’t getting things done, the problem isn’t that we don’t have enough time. The problem is that we aren’t making good choices…


4 Key Considerations When Launching a New Project

By Lucas Miller Whether you’re a first-time entrepreneur or plotting your next big product launch within your current company, any new project requires a considerable amount of pre-planning before it’s ready for the public. But amid the excitement of a new idea, it can be easy to leave a few key considerations behind. Slowing down…