An increasing number of big companies are filing trademark applications to protect their brands in the metaverse. They’re also looking to make money in this new realm by offering virtual goods and services. Victoria’s Secret, New York Stock Exchange, and McDonald’s are among the latest corporations to announce plans to join the metaverse. Nowadays, metaverse is considered the next big thing. Skeptics, however, believe that it is a technological bubble that’s starting to look like the dot-com boom of the late 1990s. The term “metaverse” was first used in Neal Stephenson’s 1992 science fiction novel Snow Crash where humans, represented by avatars, interact with each other in a virtual space. The metaverse creates a three-dimensional world that can be used for every kind of activity imaginable and is considered the next generation of the internet. People can work, play, shop, and socialize from anywhere using a virtual reality headset. People will be soon ordering …