LONDON—McDonald’s will increase the price of its cheeseburger by 20 percent in Britain, in the first price hike for the popular item in 14 years as it responds to soaring inflation.
The cheeseburger’s price will now rise to 1.19 pounds from 99 pence. McDonald’s will also increase prices by 10p–20p for other items that have been hit by rising costs, the burger chain’s UK chief told customers on Tuesday.
“We’re living through incredibly challenging times,” McDonald’s UK & Ireland CEO Alistair Macrow said. “Just like you, our company, our franchisees who own and operate our restaurants, and our suppliers are all feeling the impact of rising inflation.”…