Billionaire businessman Mark Cuban, the owner of the Dallas Mavericks, has claimed that it is “good for business” for companies like Anheuser-Busch and Target to go “woke.”
In an interview with the Pittsburgh Post-Gazette on June 11, the “Shark Tank” judge said that the majority of consumers want to do business with companies that “care about their customers” and that, ultimately, CEOs know it’s beneficial to cater to customers and their various needs.
“There is a reason almost all the top 10 market cap companies in the United States can be considered ‘woke.’ It’s good business,” he said. “Most CEOs have enough experience to know to just wait out the news cycle until they go to the next one,” he added….