Macy’s CEO Jeff Gennette told CNBC on the morning of Nov. 26 that Black Friday shopper traffic was up compared to the same point last year, adding that he expects a great day in sales terms as the busy holiday shopping season gets underway. Gennette told the outlet that Macy’s saw “a big rush” in online sales on Thanksgiving day and that, after opening doors at 6 a.m. across the country, “the crowd size, when you look at it versus 2020, it’s up—and that’s very strong.” “The first hour of business was quite strong,” Gennette said, adding that “we are really encouraged by the traffic that we are seeing and we think it’s going to be a great Black Friday.” Expectations are for a strong holiday shopping season this year, with the National Retail Federation (NRF) recently estimating that U.S. shoppers will spend between $843.4 billion and $859 billion during November and …
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