Businesses have evolved significantly in the past half-century. Technology factors into virtually every industry under the sun, plus increases in consumer choice and VC funding have transformed what it takes for a company to become—and remain—successful. It has never been easier for an agile startup to cut a successful business off at its knees in today’s environment. To thrive, every company—from Fortune 500 juggernauts to three-person operations—must be able to adapt quickly to market changes. The ability to adapt quickly is especially critical in hiring tech talent. Reactiveness Won’t Cut It The good news for businesses is that the next generation of talent already knows it needs to learn quickly and experiment often. Unfortunately, the bad news is that if organizations are stuck resolving old problems instead of attacking new markets, they’ll struggle to bring in new blood. Instead of operating in reaction mode, employers need to develop a strategy that actively seeks out and attracts …