The Australian Federal Court has found Google guilty of misleading customers about personal location data collection on android mobile devices in a world-first enforcement action by the country’s consumer watchdog. The Australian Competition and Consumer Commission (ACCC) has been pursuing legal action against Google’s “misleading conduct” since Oct. 2019. “This is an important victory for consumers, especially anyone concerned about their privacy online, as the Court’s decision sends a strong message to Google and others that big businesses must not mislead their customers,” ACCC Chairman Rod Sims said. “Today’s decision is an important step to make sure digital platforms are upfront with consumers about what is happening with their data and what they can do to protect it,” Sims said. The ACCC claimed Google breached Australian consumer law from at least Jan. 2017 when it gave users the false impression of opting out of location data collection when the ‘location history’ setting …