Alphabet Inc. looks to allow polling updates, merch solicitations, and frantic fundraising pleas during election season after it realized that it filtered too much spam, Bloomberg reports.
Alphabet proposed suspending Gmail spam filters on messages from political parties and candidates to “enhance user and bulk sender experience” to the Federal Election Commission.
The pilot program, likely to launch during the upcoming election cycle, will still allow Gmail users to manually unsubscribe from each unwanted email list by clicking on one thirsty form letter at a time, making it very tedious and impractical process for the users.
The FEC proposal followed a bill by Senate Republicans preventing tech companies from applying spam filters to political emails….