Twitter owner Elon Musk told advertisers on Wednesday that he wants the social media platform to “be a force that moves civilization in a positive direction.”
The billionaire industrialist hosted an hour-long Twitter Spaces session with representatives from several major companies, including Adidas, Nissan, and Walgreens. Since it was also a public event, approximately 100,000 users were in attendance.
Musk discussed his plans for user verification, content moderation, and a broad array of features that could be added to Twitter, including banking. He explained that a measurement of success would be if his actions were leading to growth in both users and advertising, something that so far has been mixed….