Notifiable data breaches are on the rise in Australia but most people don’t know where their stolen personal details end up or how much they’re worth, a cyber expert says. To crooks, it’s the new gold: data in the form of Medicare numbers, bank account details, and social media passwords they can onsell. Marketplaces have even been created on the encrypted portion of the internet known as the dark web to traffic personal information from as little as $20 for PayPal accounts to $4,500 for certain medical records. Almost one thousand notifiable data breaches were reported in Australia last year. The increase over the second half of 2021 alone was six percent, according to the Office of the Australian Information Commissioner. Contact details are most commonly stolen (85 percent), followed by date of birth, passport and drivers licence information (40 percent), and financial data like bank account and credit card …