Black Friday is expected to overtake Boxing Day as Australia’s biggest shopping day of the year, with clothes and technology at the top of most shopping lists.
According to the Australian Retail Association (ARA) and Roy Morgan, Australians will spend a record $6.2 billion (US$4.2 billion) over the Black Friday/Cyber Monday shopping weekend, while finance comparison site Mozo expects Aussies to spend $10.2 billion.
As the cost of living increases and household budgets are squeezed tighter, almost half of shoppers will take advantage of the Black Friday sale period to bargain hunt for Christmas presents.
“Boxing Day used to be the most popular sale event of the year, with retailers offering the biggest deals, but now Black Friday is set to take the top spot, with shoppers looking to snag heavily discounted gifts before Christmas,” Mozo personal finance expert Claire Frawley said….