Commentary
Advertising, hyping, lobbying, direct mailing, corporate relating, media training, and issue managing are all the rage at Australian universities, and I am as guilty as anyone. Bless me, father, for I too have “spinned.”
I should have known better. You see, in another life, I fancied myself a budding investigative journalist. To the extent that I had any journalistic slant, I guess you could say I was the resident sceptic. I wrote about shonky contractors who never completed their work, “quack” doctors, and insurance companies who avoided paying claims.
I wrote about scam artists who prey on the elderly, and my favourite topic, unscrupulous real estate agents who made outrageous claims to sell timeshare properties….
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