Sometimes it’s simply just a mistake, but it seems always to backfire against the consumer.
And sometimes it is a nefarious strategy intended to put one over on unsuspecting diners, almost always with the intent of making a lot of money.
It’s about wine “bait and switch” in restaurants.
This column is not aimed at casting suspicion on all restaurant owners or to imply that many are simply highway robbers who figure that the likelihood of being caught is very slim.
And besides, what they’re doing isn’t exactly against the law. It’s simply unethical and could lead a savvy diner who discovers the tactic to decide never to visit the establishment again….