Starbucks was caught in a backlash of online comments and criticism after a Weibo user described an incident in which a policeman eating his lunch in front of a Starbucks store in the Ciqikou neighborhood in southwestern China’s Chongqing city on Feb. 13. was driven off by Starbuck’s staff claiming that the policeman eating in front of the store damaged Starbucks’ image. In the next three days, Starbucks related posts were listed as the hottest topics on Chinese social media platforms, with most of the comments that Chinese media and netizens left being negative. People’s Daily led the trend. “[What Starbucks did] deviated from human affairs, and was purely a provocation,” People’s Daily commented on Feb. 14. The state-run China News Service financial channel echoed the People’s Daily on Feb. 15, and quoted a netizen: “China can [operate] without Starbucks, but cannot [operate] without policemen.” On Feb. 15, Starbucks …
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