To say wine is popular is a massive understatement, with an estimated $339 billion spent worldwide on fermented beverages in 2020, according to WineDeals.com.
The United States and France top the list in terms of consumption, with many indicators suggesting that global consumption will continue to rise significantly. But while it’s a popular drink, with the vast majority consumed very soon after purchase, could it also be a viable investment? What constitutes an investment varies based on who you ask, with antique toys, artwork, and even vehicles vying with traditional stock and bond options.
The goal of an astute wine investor is to select vintages for which there is strong demand to help ensure asset appreciation. (Louis Hansel/Unsplash)
Ongoing stock market fluctuations, rampant inflation, and trade wars have some investors seeking alternative havens for cash, with many giving wine serious consideration. Even if the market goes completely sideways and you’re using stock certificates as napkins, you can at least drink the wine. Which raises the question: What wine qualifies as an investment? The short answer is nothing you can buy at the local grocery store….