Tesla CEO Elon Musk said he wants to expand Twitter from a “niche” platform to one used by most Americans.
“The goal I have … with Twitter is to have a service that is as broadly inclusive as possible, where ideally most of America is on it and talking,” he told reporters on the red carpet at the annual Met Gala in New York on May 2.
A key metric for success would be whether Twitter can significantly broaden its audience reach, he said.
Twitter’s most recent earnings report shows that it has about 40 million daily active users in the United States.
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