Former U.S. first lady Melania Trump will use Parler for exclusive communications and make the platform her “social media home,” the company said on Wednesday. Parler, a new social media service had also spearheaded the launch of her non-fungible token (NFT) and blockchain technology venture in December. Former President Donald Trump, who was barred from Twitter Inc. and Facebook, is also looking to launch his own social media app called TRUTH Social that he said would “stand up to Big Tech” companies. The Parler app was launched in 2018 as a social media site for those seeking an alternative to major platforms including Twitter. It has over 16 million users.