Meta, formerly known as Facebook, updated its ad platform criteria for cryptocurrencies on Wednesday, by expanding the number of accepted regulatory licenses from three to 27, citing an increase in regulations as well as the stability achieved in the industry. “Over the years the cryptocurrency landscape has matured and stabilized and experienced an increase in government regulation, which has helped to set clearer responsibilities and expectations for the industry,” said the Meta announcement. “Going forward, we will be moving away from using a variety of signals to confirm eligibility and instead requiring one of these 27 licenses,” it said. The complete list of regulators now approved by Facebook, including authorities like AUSTRAC (Australia), FINTRAC (Canada), BaFin (Germany), FSA (Japan), FCA (U.K.), FinCEN and NYSDFS from the United States, is now displayed on the company’s policy page. Crypto businesses can advertise on Meta platforms if approved by these authorities. The amended policy …
Facebook Owner Meta Relaxes Rules on Cryptocurrency Adverts
December 2, 2021
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