General Motors on Friday unveiled a new corporate logo, its first major logo change since 1964, as part of a new campaign to accelerate the automaker’s focus on electric vehicles (EVs). The “m” in the new GM logo is a nod to the shape of an electrical plug, the company said. The campaign includes a previously announced $27 billion investment in EV and autonomous vehicles (AV) through 2025 and the launch of 30 new EVs by 2025-end. “There are moments in history when everything changes. Inflection points. We believe such a point is upon us for the mass adoption of electric vehicles,” said Deborah Wahl, GM global chief marketing officer. GM said it would launch a new website on Jan. 11 that will focus on the automaker’s work across electrification and autonomous driving. By Sanjana Shivdas
-
Recent Posts
-
Archives
- May 2025
- April 2025
- July 2023
- June 2023
- May 2023
- April 2023
- March 2023
- February 2023
- January 2023
- December 2022
- November 2022
- October 2022
- September 2022
- August 2022
- July 2022
- June 2022
- May 2022
- April 2022
- March 2022
- February 2022
- January 2022
- December 2021
- November 2021
- October 2021
- September 2021
- August 2021
- July 2021
- June 2021
- May 2021
- April 2021
- March 2021
- February 2021
- January 2021
- December 2020
- September 2013
- July 2013
- March 2013
- January 2013
- December 2012
- November 2012
- December 1
-
Meta