For Greg Peterson and his brothers, farming is just part of the family tradition.
Greg and his two brothers, Nathan and Kendal, live and work on a farm in Assaria, Kansas, continuing a family tradition of five generations. They grow wheat, corn, soybeans, and a variety of forages for the cattle, of which they have more than a thousand.
“Our family immigrated from Sweden and began farming here in 1882,” Greg said. “We are just carrying on the work they started.”
Something their great-great-grandparents didn’t start was a YouTube channel.
On “Peterson Farm Bros,” the brothers put out educational videos about farming and agriculture, jokes and skits, and farm-themed parodies of popular songs. A few clicks in, you’ll likely find yourself in a deep rabbit hole, watching them dance and sing to “Farmer Style,” a parody of “Gangnam Style”; “We Will Milk You,” their take on “We Will Rock You”; and “I’m Farming and I Grow It,” a twist on—well, you can guess. With 291,000 subscribers and counting, the channel has made the Peterson brothers known by farmers and nonfarmers alike throughout the world….