The Alberta government is planning to recruit more skilled workers from Ontario and the Maritimes, with a second “Alberta Is Calling” campaign launched on March 13.
In a news release, the government said labour shortages in the province are affecting skilled trades, health care, food service and hospitality, accounting, engineering, and technology.
The government said it wants to attract skilled workers who will “appreciate the high earnings, low taxes, and affordable lifestyle of Alberta.” Government ads, with a $4.95 million budget for 2022–23, also highlight the province’s lifestyle attractions, the Rocky Mountains, parks, hiking, skiing, and biking, as well as a “booming technology and innovation sector.”…