Let’s face it: Algorithms are good and getting even better.
Everything from what you see on your Instagram feed, the product recommendations you get on Amazon, the videos you’re shown on YouTube, and the specific directions given to you by Google Maps are shaped by powerful algorithms that process large amounts of data to give you an experience that’s uniquely tailored to your preferences.
A world without algorithms would mean less of many good things we’ve come to enjoy and would be an immediate step backward in terms of convenience and personalization.
Despite these measurable consumer benefits, there are harder to quantify the costs of living in a world ruled by algorithms. I believe there’s a strong case for pushing back against this force and preserving a space for older ideas to flourish….