CNN is ending January on a low note—the lowest the news network has seen in nine years, to be exact. According to The Wrap, for the week of Jan. 16 through Jan. 22, Nielsen ratings showed CNN averaged just 444,000 primetime viewers, with 93,000 in the crucial 25–54 age demographic. For daytime programming, the network…

Super Bowl ratings have declined for their ninth consecutive year in the key demographic of 18- to 49-year-olds, hitting the lowest number since at least 1992. This year’s Super Bowl 55 experienced a 37 percent decline in the crucial young adult demographic viewership, reported Sports Media Watch. Four years ago, the game lost 43 percent in…

Sports industry profits dropped by billions of dollars in 2020 across major leagues as the CCP virus pandemic caused stadiums to close up. Despite larger amounts of people staying home due to lockdowns, TV ratings also plummeted remarkably—to about an average of half of last year’s figure. Front Office Sports reported that the league that…