By Kathleen Furore From Tribune Content Agency I’ve had several people ask how small startup companies with very minimal marketing budgets can create a brand that will help move them forward. I put that question out to industry experts, who offered advice on steps they can take to build an image they want their company…

Every aspiring entrepreneur who wants to launch their business and get funding needs to know how to package and present a company to a potential audience and investors. A compelling presentation shows how well you understand your project and its development. According to Crunchbase, in 2021, startups raised $201 billion in investments during the initial stage of…

Successfully running your business in 2022 is not easy due to the new norms of people’s lives. The COVID-19 pandemic has changed the consumption of goods and services. If opening an offline store or restaurant just a few years ago was a profitable idea, now their owners can incur heavy losses. Since most startups in…

Have you finally decided it’s time to launch your own business? Is it time for your existing business to expand? Or, do you need to offset losses from economic downturns or the unexpected, like COVID-19? If you answered yes to any of the above, then use the following 15 ways to raise money for your business. If…

By Kevin Forestell One of the most fun things in the world is to start a business. There is nothing more rewarding than challenging yourself and bringing your idea to life. Seeing my own 7-year-old daughter start her own business selling the eggs from our backyard chickens has confirmed this for me. At our home we…

It’s all about making your idea happen! (Video courtesy of GLASS HALF FULL) …

By Brook Zimmatore Imagine some sickness with a 90 percent mortality rate: Doctors would be scrambling for a cure and we certainly wouldn’t be lining up to catch said disease. Yet, even with a 10 percent chance of success, more people are starting their own businesses than ever before. In 2021, 5.4 million applicants filed to…

There are many reasons for an entrepreneur to create new enterprises or retool an older business for today’s competitive environment. Sometimes, it becomes a balancing act between family and your startup. The Balancing Act Between Family and Startup The list for why entrepreneurs feel compelled to create new enterprises is a long and interesting one….

By Sim Aulakh With any luck, 2022 promises a continued wave of growth and prosperity. The startup space has been greatly affected by the pandemic, to be sure, but most enterprises have adapted to COVID-19 protocols, and investors have become more optimistic about fueling new businesses. And of course, a startup requires such capital for…

In 2021, social media for business marketing is no longer foreign. With 4.48 billion people across various social media, if your startup business isn’t on social media, then your presence is at the base. Let’s face it, social media is the new marketplace, a global one at that. However, just as every other form of…