Bud Light’s weekly sales have continued to drop following its marketing connection with a transgender influencer in April, while four of its rivals are seeing increases, according to recent data. For the week ending on July 15, the Anheuser-Busch-produced light beer saw its sales tumble about 26.1 percent year-over-year, according to data provided to news…

Florida’s Republican Governor Ron DeSantis has asked officials to review Bud Light owner Anheuser-Busch, alleging that the company’s controversial actions, which led to a nationwide boycott, have resulted in potential losses to the state pension fund. In a July 20 letter (pdf), written to the head of Florida’s State Board of Administration (SBA), Mr. DeSantis…

Bud Light is seeing lower demand and popularity at bars and restaurants throughout America, according to a recent report that found that the brand has fallen three spots in terms of sales at these places. In the second quarter of 2023, Bud Light fell to fourth on the list of top beer brands sold across…

Bud Light is seeing lower demand and popularity at bars and restaurants throughout America, according to a recent report which found that the brand has fallen three spots in terms of sales at these places. In second quarter 2023, Bud Light fell to the fourth spot in the list of top beer brands sold across…

Bud Light sales have been hit the hardest in North and South Carolina as the beer brand has dealt with a multi-month fallout after it promoted transgender influencer Dylan Mulvaney, according to a report from data company, Union. Between April and June 30, Bud Light’s sales shared fell by 12.5 percent, or 6.9 points, from 19.4…

Maybelline, the world’s biggest cosmetic brand, is facing a deluge of boycott calls over its marketing partnership with a bearded makeup artist who was featured in an ad trying on lipstick. The advertisement, which was posted on Maybelline’s Instagram account on July 12 to coincide with Amazon Prime Day, shows social media influencer Ryan Vita…

Sales of Bud Light dropped over the Fourth of July holiday weekend amid the monthslong backlash against the company over its decision to promote a transgender social media activist. Industry data shows that sales of the light beer dropped 23.6 percent in the weekly period ending on July 8 as compared with the same period…

Commentary Back in March, people shopping at Target began noticing a new line of clothing on full display on mannequins at the front of the store—LGBT clothes, clothes from a Satanic brand, and merchandise with Satanic messaging. These included clothes for small children and onesies for babies. Also included were “tuck-friendly” clothing for males who…

Retail chain Costco appears to have decided to stop selling Bud Light at its stores as the company has given the beer the dreaded “star of death” suggesting an end to product sales. Images shared online show notices at Costco announcing the sale of Bud Light together with an asterisk sign, popularly known as the…

A former Anheuser-Busch executive warned that Bud Light’s continuous decline in sales will lead to more layoffs amid a months-long boycott that was initiated in early April, saying that “more employees” could be “at risk.” The executive, Anson Frericks, a former president of operations for Anheuser-Busch, recently spoke with Fox Business Network’s “The Claman Countdown”…